Crocs.eu Privacy Policy

3. Our Use of Your Information

OUR LEGAL BASIS FOR PROCESSING YOUR PERSONAL INFORMATION

For the purposes related to the performance of our contract with you, or the provision of our Services to you, the provision of information is mandatory: if relevant data is not provided, then we will not be able to enter into and perform a contract with you, nor provide the Services to you. The provision of all other information is optional. If you do not provide such information, this can mean that you will not receive marketing communications, surveys, or that we cannot tailor your experience with the Services.

4. How We Share Your Information

We share the information we collect with different third parties for different purposes. We share identifiers, commercial information, and limited online activity with the following third parties:

• Advertising Partners. To provide you with relevant advertising. We also provide select advertising partners and social media platforms with either personal information, aggregate or anonymous information (that does not identify you), or both to provide you with relevant advertising, or to limit the advertising you see on other sites or apps. Examples of such social media platforms are Facebook and Instagram. In addition, Crocs works among others with Google, Bing, Pinterest, Tiktok, and Youtube to provide you with relevant advertisements.
• Storage Providers. We store some of the information we collect from you with third-party storage providers. Crocs for example relies on Amazon Web Services and Akamai for the hosting of its European websites.
• Service Providers. To help with promotions, service design, and conducting surveys. Amongst others, Crocs shares your information with Iperceptions for the conduction of surveys, and Adobe Analytics to help us with our promotional efforts. In addition, we use Olapic Inc. and the Olapic affiliates Olapic Ltd. (UK) and Olapic Argentina S.A. and Monotype Imaging Inc. to gather and make available images from social media platforms.
• Affiliates and Subsidiaries. To allow you to access the benefits of loyalty, cashback, or other rewards sites you may be using. Insofar as your information is used by subsidiaries for their own marketing purposes, we may offer you the opportunity to “opt out” or “opt in” as required by applicable law. For instance, we may share your information with Crocs, Inc., our headquarters located in the US. Please refer to ‘Transfer of Data Abroad’ for more information on data transfers to the US.

We share identifiers and financial information with the following types of entities:

• Payment Processors. To help process your payments. For example, Crocs works with Adyen and Paypal to facilitate the payment process on their European websites.
• Subsidiaries. To process orders with our subsidiaries. For example, we may share your information with Crocs, Inc., our headquarters located in the US. Please refer to ‘Transfer of Data Abroad’ for more information on data transfers to the US.
• Storage Providers. We store some of the financial information we collect from you with third-party storage providers. For example, we store data on KPN’s data servers located in The Netherlands, and we use Snowflake for cloud hosting purposes.

Other ways in which we may share your information are:

• User-Generated Content. When you post User-Generated Content, other users will be able to see that information. Where you have given your consent, we may use user-generated content you submit on or through our Website for advertising campaigns and other promotions.
• Business negotiations and transfers. We may share your information with another business if we choose to sell, buy, or otherwise reorganise our business.
• Public authorities. We may also share your information with law enforcement, government officials, or other public authorities as necessary to comply with legal requirements or to share your information in connection with an investigation of fraud, for the administration of justice, intellectual property infringements, or other activity that is illegal or may expose us or you to legal liability.
• Other third parties. We may also share your information with other third parties, when you have given your consent (for instance, when we work together with them on promotional offers).

We have contracts in place with these third-party service providers to ensure the protection of your personal data.

5. Your Choices

You have some choices about how we collect or use your information. The following explains some of those choices.

• Do Not Track Mechanisms. Your browser may give you the option to turn on a “Do Not Track Signal.” Our Services do not respond to all Do Not Track signals from all browsers, as we need to use some signals for internal uses, like completing your purchases.
• Emails. You can unsubscribe from, or change your preferences for, our marketing emails. To do so, click the unsubscribe link at the bottom of our marketing emails. Even if you unsubscribe, we can still send you informational emails. For example, we will send you emails about orders you make or material updates to our Privacy Policy or Terms of Use.
• Account Information. If you’ve created an account with our Services, you can review and change the identifiers you provided to create your account.
• Cookie Opt-Outs. When you use our Services, we sometimes place cookies on your browser that allow us to show you advertising when you’re visiting other sites. You can stop Crocs from placing those cookies. We also place cookies to help us with your orders on the Services. If you would like to place an order without using cookies, please contact Customer Services. For more information on our use of cookies, please see chapter 6 ‘Cookies’.
• Third-Party Opt-Outs. If you want to stop Google Analytics from collecting information about your visits, you can download the browser add-on. Crocs will still receive information about your use of the Services. If you want to limit how your online activity information is shared with us or other websites, visit the YourAdChoices website. Not all third parties will participate in this opt out mechanism. The opt out only applies to the device and browser that you are using when you opt out, so you will have to repeat the process for each of your devices or when you use a different browser.

6. Cookies

Crocs uses cookies on its Websites. You may access and change your cookie preference at any time.

What are cookies?

A cookie is a small file that is placed in the browser files of your computer, smartphone, tablet or similar device. Cookies are used to collect information for various business purposes. For example, we may use cookies to help make interactions with our Website easier for you and help us analyse trends, administer our services, and track activity and interactions with our Services.

What cookies do we use and what information do they collect?

• Necessary/essential cookies: These cookies are required to enable core functionality of our Services and cannot be switched off. Without these cookies, Services you have asked for, like adding items to your shopping basket, cannot be provided. If you disable these cookies certain parts of the website will not function for you, for example, setting your privacy preferences, adding items to your basket, proceeding to checkout and customer service chat functions. Duration until expiry: Up to 1 year.
• Analytics/performance cookies: These cookies help us to improve or optimise the experience we provide on our Services. They allow us to measure how visitors interact with our Website and we use this information to improve the user experience and performance of the Website. These cookies are used to collect technical information such as the last visited website, the number of pages visited, whether or not email communications are opened, which parts of our Website or email communication are clicked on and the length of time between clicks. Duration until expiry: Up to 400 days.
• Functional cookies: we may use cookies that are not essential but enable various helpful features on our Services and provide enhanced functionality and personalisation. For example, these cookies collect information about your interaction with Services provided on the Website, and may be used on our Website to remember your preferences (such as your language preference), your interests and the presentation of the Website (such as the font size). We also use functional cookies to trigger the abandoned cart modal. The cookie is set when you add an item to your cart or dismisses the modal. It will ask for your consent to use these cookies when you request the relevant service. Duration until expiry: Up to 90 days.
• Advertising cookies: these cookies collect data about your online activity and identify your interests so that we can provide advertising that we believe is relevant to you. For example, these cookies may be used by us to build a profile of your interests and show you relevant advertisements on other sites. More information about third party advertising cookies can be found in the next chapter below. Duration until expiry: Up to 2 years.

We use session cookies and persistent cookies. Session cookies are only stored for individual online sessions and are deleted when you close your browser. Persistent cookies are deleted when they reach their expiry date or are deleted by the user.

Third party cookies

We use first- and third-party cookies. First party cookies come from our Services and send information only to us. Third party cookies are placed on our Services by third parties and send information about your device to other companies to analyse how you are using our Website.

We may use these third party cookies for our advertising and marketing efforts as well as to understand user Website activity (for example, what page you visited and how long you stayed on a page). To the extent that the information collected on Crocs’ behalf by these third parties contains any personally identifiable information, we will protect it in accordance with this Privacy Policy.

You should review the privacy and cookie policies of these third parties to find out how these third parties use cookies and whether your cookie data will be transferred to a third party. Some of the largest third parties who place cookies on our Services are:

Necessary: Salesforce Service Cloud (chat functionality)

Analytics: Wunderkind / Attentive / Emplifi / Contentsquare / SFMC / Google Analytics (GA4) / PowerReviews / Optimizely / Adobe

Functional: Particular Audience / Pixlee

Advertising: TikTok / Soreto / Google (SA360 and Ads) / Perpetua / Pinterest / Facebook / Snapchat / Reddit / Microsoft Advertising UET / Impact / Criteo / Connexity

How can you manage your cookie preferences?

When you visit our website, you are asked to fully or partially accept or decline that cookies (or only certain cookies) will be placed on your devices. However, it is not possible to decline cookies that are strictly necessary to provide the functionality of the website. If you have consented to the use of other cookies, you can always withdraw your consent by changing your preferences.

Furthermore, you can also change the settings of your internet browser to prevent cookies from being placed on your devices. In addition, you can also delete cookies that have already been set on your devices. Please click on the links down below in order to find out how you can delete or block cookies in the most common browsers:

• Chrome
• Firefox
• Safari
• Microsoft Edge

7. Steps We Take to Safeguard your Information

We use reasonable administrative, physical, and technological measures to protect the confidentiality and security of your personal information, as required by law. We cannot promise that your personal information is 100% secure. You use the Services at your own risk. If we share information with third parties, we will use all reasonable efforts to make sure that those third parties keep this information secure and only use it in the same way as we have described in this Privacy Policy.

8. Links to Other Sites

You may be able to access other sites from our Services. We recommend reading the privacy policies of these sites before using them. This Privacy Policy only applies to our Services.

9. Rights in Relation to Your Information

• Insight: You have the right to obtain confirmation from us as to whether or not your personal data is being processed;
• Access: If we hold such data: access to additional information about the processing, such as the purposes of the processing and the categories of data concerned and to be provided a copy of the information;
• Correction: To request from us the rectification of any inaccuracies in your personal data and to have incomplete personal data completed. You always have the opportunity to review and change the information you provide to us by logging into the Website and entering in the new information yourself. You can edit your name, contact information and preferences by logging into the “My Account” section of the Website.
• Erasure: To request us to erase your personal data;
• Restriction: To request a restriction of processing of certain personal data.
• Data Portability: You may request us to transfer your personal data to a third party. Subject to such a request, Crocs will provide you (in a structured, commonly used and machine-readable format) with the personal data provided by you to us for which:
• processing by us is based on your consent or a contract between you and us; abandoned
• processing by us is carried out by automated means (i.e. this excludes any and all paper files).
• Withdrawal of Consent: Where we have asked for your consent to process your data, you have the right to withdraw this consent (without affecting the lawfulness of processing based on consent before withdrawal), for example by using the opt-out and unsubscribe functionalities in our communications to you.

Limitation of these rights. Please note that these rights can be limited in certain circumstances, for instance where we can demonstrate that we have a legal requirement or legitimate ground to process your data. Under such circumstances we are able to retain your data even if you withdraw your consent. In addition, we may not be able to fulfil your request to the extent necessary and proportionate to safeguard pressing matters, such as national security or the establishment or collection of a civil claim, or where the rights and freedoms of other third parties prevail. Where and insofar as we cannot fulfil your request, we will duly inform you.

Making Requests. To make access or deletion requests, please click the links above, or call us on + 31 23 7411702. Before completing your request, we need to verify your identity, or if someone else makes a request for you, verify that you have given them permission to make that request. We will send you a link to verify your email address. If the validation is not completed within 3 days, we will void your request and you will have to submit a new request.

Should you have any concerns with regard to your personal data which we are not able to resolve for you, you have the right to lodge a complaint with the data protection authority where you live or work, or where the alleged incident took place.

We will not discriminate against you for exercising any of your rights.

10. How Long We Retain Your Data

We will retain your personal data for only as long as we need in order to provide our products and Services to you, or for other legitimate business purposes such as resolving disputes, safety and security reasons, or complying with our legal or tax obligations. Where you are a customer, Crocs will keep your information for the duration of any contractual relationship you have with us, up to a maximum of 7 years. Data related to your purchases will be kept for 7 years for tax purposes.

How long we retain your personal data will depend on a number of factors, such as:

• Our purpose for processing your personal data (when we need the data to provide our products and Services);
• The volume, nature, and sensitivity of the data;
• The potential risk of harm from unauthorised use or disclosure;
• Any legal or tax requirements that we are subject to.

11. A Special Note About Children’s Privacy

You must be at least 16 years old to have our permission to use this Website, and at least 18 years old to register on our site or make any purchases in our online store. We do not knowingly collect, use or disclose personal data from or about visitors under 16 years of age. If you are under the age of 16, you can use this service only in conjunction with the permission of your parent or guardian.

12. Transfer of Data Abroad

We may transfer your data to recipients outside of the EEA and the UK for the purposes described in this Privacy Policy. If you are based in the EEA or the UK and your Personal Information is transferred to a third country, that third country may not offer the same level of data protection as your home country. We will only transfer Personal Information pursuant to a legally valid transfer mechanism in accordance with applicable data protection laws. We rely on the European Commission’s adequacy decisions on certain countries to transfer your Personal Information from the EEA and the UK. We use Standard Contractual Clauses which have been approved by the European Commission. For more information on the appropriate safeguards in place and to obtain a copy of these safeguards, please contact us using the details below.

Note that some of your data may be shared with or processed by our parent company, Crocs, Inc. for which we provide adequate protection by applying the EU Commission’s approved standard contractual clauses (controller-controller and controller-processor, read more).

13. Governing Law

This Privacy Policy is subject to the laws of The Netherlands

14. Contacting Crocs

If you have questions about our Privacy Policy, please email us at privacy@crocs.com, or contact us at:

Crocs Europe B.V. P.O. Box 3013 2130 KA Hoofddorp The Netherlands

You can also access our Help Centre, or email one of our Customer Service Specialists at customerservice@crocs.com.

15. Privacy Policy Changes

When we make any updates to our privacy practices, we will update this Privacy Policy. We recommend reviewing this Privacy Policy regularly. If you do not agree to any changes we make to this Privacy Policy, do not use our Services. We will notify you if we make any material changes to this Privacy Policy.

We may have campaigns or promotions where other privacy practices or policies apply. We recommend reviewing these practices and policies before participating in these campaigns or promotions.

You may access the current version of this Privacy Policy at any time by clicking on the link marked “Privacy Policy” at the bottom of each page of our Website.